- MS WORD WILL NOT OPEN LINKEDIN HYPERLINK HOW TO
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This is key for the long-term growth of your Page.
MS WORD WILL NOT OPEN LINKEDIN HYPERLINK UPDATE
Ask your employees to update their profiles Link to your LinkedIn Page from your websiteĪdd the LinkedIn icon to the rest of your social media icons in your footer, and anywhere else you link out to social media. Share your new Page to your personal LinkedIn profile and ask your employees, customers and friends to give it a follow. Here are 4 ways to get your new Page some love: Share your pageįrom your main Page, click on Share Page beside the Edit button. Until you start posting content, you’ll see this frankly adorable illustration of a marketer wearing sweatpants in deep discussion with their dog about this quarter’s-w ait a minute, that’s me… No one’s going to know your Page exists unless you tell them. Your URL can include a UTM so you can track where leads are coming from. You can change it anytime, so if you have a webinar or event running, change it to “Register” or “Sign up” to focus on that, then back to your website after. This is the button located next to the Follow one that LinkedIn users will see on your Page. The current dimensions for this space are 1128px x 191px.
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Hootsuite’s features the new Social Trends 2022 report: a free mega-deep dive containing the secret sauce to outperform your competition this year ( and next year, and the year after that…). Take advantage of this space to bring attention to your latest product launch or other big news. This allows you to easily comment, like and share relevant posts right from your Page.
You can see all posts using these hashtags by going to your Page and clicking Hashtags under the post editor. Keep it to 3-4 paragraphs max about your vision, values, products and services. Your LinkedIn Page is indexed by Google, so work in natural-sounding keywords where you can in the first paragraph of your company description. You can have up to 20 languages on your Page, and it includes the name, tagline and description fields. Serve a global audience? You can add translations here, so you don’t need to create a separate Company Page for each region. It’s worth it: Companies with complete profiles get 30% more views.Ī few LinkedIn Page optimization tips Use translations
This will make what you do clear to users and help with your LinkedIn SEO, a.k.a. OK, those are the basics, but it’s time to optimize your new Page to get noticed and build your following.įirst, scroll down and click the blue Edit Page button.įill out all the fields in this additional information area. Hootsuite’s tagline is: “The global leader in social media management.” Your logo and tagline will serve as the first impression most LinkedIn users will have of you, so spend the time necessary to write a good tagline. Showcase Pages appear on the main Company Page, as you can see here with Hootsuite’s COVID-19 Resources page listed under “Affiliated pages.”Īfter you select the Page type, start filling in your details. They’re all self-explanatory except for “Showcase pages.” These are for companies who want to separate out divisions in their business to each have their own sub-page, but still link them back to the main corporate Page. Scroll to the bottom of the menu that pops up and pick Create a Company Page.Ĭhoose the right type of Page from the four available options: After you’ve logged in, click on the Work icon at the top right of your browser. I’d recommend signing up with your work email address. This will also be the administrator of your Company Page (although you can add additional Page managers later). To access LinkedIn, you first need to create an individual account.
MS WORD WILL NOT OPEN LINKEDIN HYPERLINK HOW TO
How to use LinkedIn for businessįollow the steps below to set up, grow, and promote a LinkedIn company page and reach strategic goals on the platform.
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Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy.
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